So, you are starting a business and need a website. You go online and find dozens of web design companies to choose from. How do you make sure you make the best decision and select the right company for your needs?
There are a few key things to look for when choosing the best website design company Sparks.
- The company should have a good reputation. Do your research and read reviews.
- The company should have experience in designing websites for businesses like yours. They should understand your industry and the needs of your customers.
- The company should be able to create a site that is visually appealing and user-friendly. The website should be easy to navigate and the design should be attractive and professional.
- The company should offer good customer service. They should be available to answer your questions and help you with any problems you may have.
Are They Responsive?
Is their website responsive? That means will they create a website screen that automatically resizes when the screen gets smaller by doing the right thing here.
Choosing a website that’s responsive means they take advantage of this fact and create a website screen that automatically adjusts to your screen size. That gives you more flexibility when using the site.
The upside to a “mobile-friendly” website is that it will build your ranks when potential customers search for your business on mobile devices.
Not only is it easier to use, but it’s also easier to navigate on a smaller screen.
As more and more people get smartphones and/or tablets, mobile-friendly websites have become the norm.
Go ahead and start your business. Buying a website is the start, but you need to maintain it to make it thrive.
Do They Have a Creative Team?
These questions can easily be answered by looking at portfolios and the experience of the different designers they have used in the past.
What you should look out for is whether a company has a creative team.
Picking their top developers was a journey of trial and error. When I asked their senior developer if the team was creative, there was a pause at first and then, “I don’t think so. They want to follow a well-known design Twitter”. It took a long time for me to realize that you don’t just want a designer who is good and creative, you want someone on your team who is experienced AND creative. The developers were concerned about site reviews and crushed new client sites instead of paying attention to their work.
It didn’t take me long to understand that there must have been a creative team on the front lines. Otherwise, there would have been so much larger problems. The team controls the direction which allows them to choose a certain sameness in the websites they design.
Once you find a company that has a creative team, try to find out who is running it. If none is listed, that is also a good sign. They may have a Creative Director but I still think you need a creative team, a creative Director shouldn’t manage the other designers in the office since their job is to stay creative.
Do They Have a Track Record?
The company should have a good reputation. Do your research and read reviews. You can find case studies of how other companies have used their recommendation systems to increase their own success too.
The company had been struggling to attract customers with the previous version of its website. Their site was made out of about 4,700 individual pages.
They tried a high-volume search term funnel site, CRM software, and conversion funnel. However, they still jumped from $5 to $10 per sale. This didn’t seem to be working.
There wasn’t a well-defined conversion funnel but for the clients, this felt like the worst version they had in a long time. It was confusing, full of formatting issues, and couldn’t be personalized to each individual customer.
The new website was made according to the principles of Responsive Web Design. The website aligns to mobile, tablet, and desktop screen sizes, as well as with the client’s current website layout.
When visitors saw the new site design on one of their newest phones, they that it was instant and professional.
Do They Offer a Turnkey Solution?
There are so many web design companies making it is hard to figure out who will best fit your needs. And these days, with the rise of so many websites and clients for individual designers to service, it can be difficult to know who is most qualified to do the job. So how do you sash that you are working with the right company?
The first thing to do is to start looking for a web design company that offers a turnkey solution.
You know you won’t have to spend hours tweaking your own website, so you don’t want to have to spend time doing that.
So what does that mean? It means you want a website that is already designed for you.
You want a website that is easy to use.
And the best part about just hiring a web design company that offers a turnkey self-serve website is that you won’t have to pay for a lot of website build-up.
After all, the best service is right on your doorstep. You won’t need to know HTML or code to do simple tasks like uploading a picture or adding contact information. You won’t need to track down the right software.
But, you want your expert team member to take care of everything from regular editing to managing your website visitors.
Do They Have Good Page Speed and Compression Speeds?
Page loading speed is something you should definitely consider before making major website changes.
If the page takes longer than 10 seconds to open, people will just click on the back button and go to another website. If does load slower than 3-4 seconds, people usually won’t bother checking you out.
But if it’s a slow pace, their valuable time is wasted. It’s really not the best idea to have a busy website that is not mobile-friendly or doesn’t load fast.
Webpage speed and compression speeds are important aspects of user experience.
The faster website navigation and how long it takes for a regular website to load, the more users will visit and most importantly customers buying.
Do They Have a Solid Content Strategy?
The most basic task of a website is getting visitors. To get them, you have to have a piece of compelling information to convey to your visitors. You should also have quality-rich content.
When people are visiting your website, they are looking to read about a specific topic
A business should have a defined content strategy, which will help you properly write your content.
Some important points about a content strategy:
- Lower The Word Sticks
- Inbound links are crucial for website SEO. Links have a big impact on your website rankings in search results. They help “stick out” of a business page and get more attention.
- They enable a website to rank higher on the organic Google search results.
- The trick is creating a unique design element that can be connected to the content or the site as a whole.
- The main concept with the page flow is to ensure that the content supports the ‘stickiness’ of the site so that people remember to visit again.
So you’ve decided it’s time to revamp your website, and you need to find a web design company to help you out. But with so many options available, how do you choose the best one for your business?
Well, don’t worry, we’ll show you how to select the best web design company Sparks for your business, and we’ll also give you some tips on how to work with them effectively.