Home » 7 Types of Real YouTube Video Promotion
7 Types of Real YouTube Video Promotion

7 Types of Real YouTube Video Promotion

by Michal

One of the most important things to keep in mind when it comes to video marketing is that it should not be treated as a stand-alone campaign. To put it another way, video is a crucial part of any content marketing strategy since it can be carefully placed on social media, in emails, on your website, and other places. After seeing a video, users are also more likely to engage with brands than after viewing any other sort of content. This has a cascading effect: as more users visit your site, your SEO improves, and your site becomes more searchable on search engines, resulting in an increase in traffic.

If you’re confident you’re ready to get started, the first step is to figure out what kind of video will best communicate your message.

Here are seven real YouTube video promotion marketing concepts to get you started on your video marketing journey.

  1. Feature Video of 30 Seconds

Demonstrate the product in a brief 10-30 second video if you have numerous items or are launching a new one. Focus on the best one or two characteristics of a product to generate excitement and entice users to visit a landing page for additional information. These films are typically used on social media to raise product awareness, but they can also be useful additions to a blog post or the homepage of a website. a website to grab people’s attention and lower the bounce rate

  1. Showcase of the product (or How-To)

Making an in-depth product demonstration film is one of the finest ways to get started with video marketing.

6 simple steps to creating a fantastic how-to video

TEMPLATES ARE AVAILABLE FOR FREE

6 Simple Steps to Creating a Fantastic How-To Video [+Free Templates]

You or another representative can star in your video or provide voice-over narration to explain what the product is, how to use it, and the benefits. Make sure the movie shows your goods from many perspectives and in various settings. You can make a dry infomercial-style clip out of it, or you can get creative with amusing use cases and presentation methods.

  1. Interview with a key team member

Create a video interview with an important member (or people) of your company’s team. It could be the president, the CEO, or a product designer. You can tailor the interview to ask them about the company’s history, values, how the design process works, and so on, depending on the member you choose. These films work best when a potential buyer is near the bottom of your sales funnel, so consider including one in an email marketing campaign.

  1. Question

Rather to merely having a FAQ page on your website, making a video and addressing the questions on camera allows you to go into greater detail about the answers. The consumer benefits from these films because they do not have to hunt for information or contact your team on a regular basis. All of their responses are given to them immediately.

  1. Customer testimonials or questions and answers

Customers trust customer referrals 83 percent of the time, and online product evaluations 66 percent of the time, according to a Nielsen survey.

What You Can Learn From 5 Companies That Nail Video Testimonials

What You Can Learn From 5 Companies That Nail Video Testimonials

Request a review from a devoted customer about their favourite product or why they trust your brand, and it will help potential customers feel more confidence about purchasing from you.

  1. Tour Behind-the-Scenes

Customers appreciate the sense of exclusivity. Providing a behind-the-scenes film of your warehouse or office will give customers a sense of how your firm operates on a daily basis. When a customer sees your company’s culture and positive work environment, they’ll feel more confident that they’re supporting a solid brand. This type of video can also be utilised for employee recruiting and training.

  1. Video of the Unboxing

Unboxing videos are all the rage on the internet right now. People enjoy watching the process of cutting open a package, peeling off the bubble wrap, and opening up the brand new product from beginning to end. Unboxing channels accounted for two of the top ten YouTube channels in 2018. These videos can be used to promote not only your product but also the branding and packaging of your firm. Include sound snippets from the unpacking process and make sure to clearly highlight each phase of the process to pique viewers’ interest and show them exactly what they’ll get.

The Remainder

Video marketing is an important part of your company’s marketing strategy. Because videos give buyers a better picture of your organisation, your products, and your ideals, they get more attention than other forms of online advertising. You will see an increase in visitors to your website and a boost in your SEO rankings online as viewers continue to connect with your videos. Overall, marketing films will raise brand awareness, engagement, and sales for your company.

After you’ve mapped out your video requirements and strategy, what’s next? Putting together the video Before hiring a professional editor, we recommend downloading a video editor tool to get your feet wet. You’d be shocked how much you can accomplish on your own! Best of luck and have fun filming!

 

 

 

 

Related Posts

Leave a Comment